An immersive installation where visitors became the center of digital interaction. Dynamic branded elements freely moved around guests on a large screen, responding to their presence and movements. The system recognized a person's position and launched one of three unique animation compositions, offering each individual a personalized visual experience.
We developed an artistic concept where recognition technology becomes an invisible canvas for visitors' creative expression. We transformed standard souvenir photos into living digital artifacts where humans and generative graphics merge in a unified visual space. Each animation variant represents a separate artistic universe with its own laws of movement and aesthetics.
We created a complex technical ecosystem with a precise positioning system that determined the guest's location with less than a centimeter margin of error. We developed an algorithm for seamless integration of live images with generative animation in real-time. We set up instant delivery of personalized Live-photos, combining reality and the digital world into a single memorable souvenir.
This interactive installation invited visitors to engage with dynamic, branded elements displayed on a large screen, which floated around the guest. As the guest approaches and stands on a specific track marker in front of the installation, the system randomly selects one of three unique animation variants. Each variant offers a distinct visual experience.
Once the interaction is complete, the guest received a Live-photo of themselves, seamlessly integrated with the chosen animation, creating a memorable and personalized keepsake.
